Q&A about Conquer Entertainment & the UnLabel Owner

Recently Market America sat down with successful UnFranchise® Owner Michele Molinaro to talk about Conquer Entertainment®. Being a product brokerage company, Market America has a very unique business approach with respect to marketing and compensation; it's all about paying it forward and putting the majority of the profits in the hands of those who are the actual performers.

Michele along with her husband Tony, are the most successful internet entrepreneurs with Market America being they were extremely successful before partnering up with Market America. Why did they partner then with Market America? I believe the interview below will help shed light, and why this company has been so successful at attracting more business professionals in today's tough economy. And when it comes to the music industry, this company has gone above and beyond when it comes to providing the very best solutions for everyone... even the fan base which has never been accomplished before. Here is the full picture from top to bottom:

How does Conquer Entertainment® work in conjunction with SHOP.COM?

Every artist (which includes but is not limited to musicians, bands, and solo singers/artists) is presented with a Conquer site as well as a SHOP.COM site after being accepted to the platform. The artist will receive retail profits from all Market America products they sell through their site, as well as commissions from both partner stores and our MA branded products.

What kind of opportunity does Conquer Entertainment® offer Shop Consultants, and how can they tap into this opportunity?

As Shop Consultants, Conquer offers us the opportunity to open our business to another industry and connect with talented artists and other individuals. The music industry is composed of so much more than just talented musicians and artists; there are also managers, attorneys, street teams, band members, and even the fans themselves! I have always said, “If your mouth is not open your business is closed.” With Conquer as one of my divisions in my portfolio, I have a whole group of individuals I can tap into to build my business and retail products.

What kind of opportunity does Conquer Entertainment® offer new and/or established artists? Why do these artists choose Conquer over other labels and avenues of distribution?

Conquer gives the artist freedom to build their brand and image without a corporate team telling them what to do. Not only that, but that corporate team that controls their every move also takes about 98% of all retail profit, which can leave aspiring artists struggling. If you look at the market today, online music sites pay the artist approximately 8-12¢ per download. With Conquer, the payout is significantly higher for artists.

What does it mean to become a Certified Artist Developer?

A Certified Artist Developer (CAD) is someone who has completed the two day Certified Artist Developer training with music industry experts. In the past, these music industry experts have included producers who have worked with Swizz Beats and Marc Anthony, and PR Professionals with over 15 years of experience. When you attend a CAD training, you will learn about the music industry, common issues that artists face, the people and organizations generally associated with the artists (i.e. manager, street team, etc), how to effectively research an artist before partnering with them, and the types of questions you want to ask an artist in order to identify important information.

Anyone who is an UnFranchise® Owner can become a CAD.  It is very important in our business to have a clear understanding of each division so we never miss an opportunity to talk with someone or build our business.  Just because we are not majoring in “blank” (blank representing a certain “major” in the ma® University) doesn’t mean you can’t or won’t learn about the products associated with other majors. We all love music; why wouldn’t you want to learn how you can make money from music sales?

Can artists act as ambassadors for Market America products? If so, how can they effectively leverage this aspect of the business?

This is my favorite question because it is exactly what Conquer artists are: Product Ambassadors to our millions of products on SHOP.COM!  Conquer artists have the ability to capitalize on the image they have created around their music to retail products. For example, if they wear a brand of jeans, prefer particular cologne, or take a certain supplement, they can capitalize on this by exposing their fans to where they can buy the very same products on SHOP.COM.  Think of all the musicians in the world; how many are offered endorsement deals with major brands? Not many, that’s for sure. But Conquer offers this to the artist from day one.

The music industry has completely changed from the way it was years ago. We no longer go to the store and buy CD’s, instead we download our music from a website straight to our computers. There are more and more artists who are taking it upon themselves to promote their music rather than waiting to get signed to a record label. When you think about it, it’s not hard to understand why having multiple streams of income would be appealing to an artist.

Does every Shop Consultant have the ability to build their business with Conquer? If so, how?

Every UnFranchise® Owner is equipped with a Conquer portal the day they register their SHOP.COM business. With their Conquer portal, Shop Consultants have the ability to promote music and sell artist merchandise. However, the real benefit comes from the artists who are also promoting SHOP.COM, because all sales generate commissions and retail profit.

A great way to learn about Conquer and become familiar with the site is to download music! While the site accepts all major credit cards, you can also use your Cashback as a payment method. What do you have to lose?

How do Conquer artists expose fans to Conquer and SHOP.COM?  

The artists that are selected to be part of the platform are very high quality artists that have a strong following and presence on social media. Fans fall in love with the music as well as the lifestyle the artist portrays. Every day, Conquer artists are talking about their lifestyle on social media and connecting their fans to Conquer and SHOP.COM.

What makes the Conquer site different for an artist than others music sites online?

Conquer offers artists the following:

• A platform that optimally displays their music and makes it available for purchase and download.
• A profile that displays photos, videos, and a bio.
• Their own Trend Shop, which is featured on their page. This allows fans to browse and purchase the artist’s favorite products without even leaving the site.
• A platform that promotes artist’s social media pages by displaying social media plugins to their profiles and pages.

Michele has had an exceptional impact on sharing and educating other business owners on connecting the dots with respect to SHOP.COM, Trend Shops, and Conquer Entertainment's platform.

So what's Next?

Next Year will be another big year for Conquer Entertainment with a new release of our Conquer Entertainment website which is scheduled to launch in January 2014. And, there will be more big name entertainers coming to our site along with new features including dynamic charts and free streaming that make it even easier to discover our artist's music.

It is important to know that Conquer Entertainment artists are selected exclusively by Certified Artist Developers who again are qualified business professional partnered with SHOP.COM as well as being trained and certified by professional artists to help artists implement the UnLabel System.

For more information about the UnLabel Owner program, or in becoming a Certified Artist Developer, visit Explore Conquer or contact Bruce I. Swartz bruce@growonlinenow.com.